this is the header area
we generally use it for PAGE TITLES
This is the main page content area.
You can add/remove/drag and drop 'content blocks' ... including images, video, text, lines, spacers, lists and more.
You can style text using the tool bar (WYSIWYG) that appears with the text block
Above, there is an image with a spacer block to the right. There is a line below. These blocks can be dragged and dropped around the page.
Also try styling text within a text block. Add hyperlinks .... set to open in a new window/tab or not.